How we work

A corporate affairs mindset, in the consumer interest.

60+
Years of
consumer work
7M+
People
represented
6
Countries,
2 continents

Our corporate affairs team in Brussels, Milan and Lisbon runs every activity on this page the way a company runs its institutional relations — with a stakeholder map, a position, a spokesperson and a plan. The difference is who we represent: seven million consumers, not a shareholder.

In the room early

Regulation is easier to shape than to undo. We engage while a file is still being drafted — with institutions and with the companies it will land on.

Evidence before opinion

Nothing leaves the house without data behind it. Tests, surveys and case files are what turn a conversation into a commitment.

Relationships, then leverage

We keep open channels with regulators, industry and the press between conflicts, so that when one comes we are already known and already credible.

One voice, six markets

A position agreed once is carried by our members in Belgium, Italy, Spain, Portugal, Brazil and beyond — nationally coordinated, centrally argued.

Six activities

First we alert. Then we help regulate.

Digital, sustainability, energy, cost of living, product safety, mobility, security — wherever something affects consumers, that is where Euroconsumers will be, and where our corporate affairs work starts.

01

Policy — Positioning & Advocacy

Every position starts as a corporate affairs brief: who decides, what moves them, and when. We take a public stance on digital, sustainability, energy, cost of living, product safety, mobility and security — then carry it into the rooms where it is decided, from Commission consultations and Parliament committees to national regulators, industry associations and the press.

Institutional relations Position papers Public affairs
Read our positions
02

Enforcement

When rules exist but are ignored, we act. Complaints, settlement talks and — where needed — collective litigation, coordinated across our members' markets. The escalation is a corporate affairs judgement as much as a legal one: we weigh the market signal, the reputational stakes and the precedent before filing, and we would rather change a company policy than win a single refund.

Qualified entities Settlements Cross-border
How enforcement works
03

Partnerships

Alliances with companies, regulators, researchers and other consumer groups — then campaigning together for change that scales. Coalition-building is the core corporate affairs skill: we look for the shared interest first, sign up partners who bring their own audiences, and only go public once the coalition can carry the ask further than we could alone.

Coalitions Reputation Campaigning
See our partnerships
04

Tests and Surveys

Large-scale consumer research across six countries gives every position we take the hard evidence policy makers and business cannot wave away. It is also our licence to speak: comparable numbers from millions of members are what get a meeting accepted, a study quoted in a committee and a headline carried in the national press.

Comparative research Product testing Media-ready data
Browse the evidence
05

Projects

EU-funded projects such as REPper, BELT, MILE21 and CircThread turn research into practical tools for a circular, low-emission economy. We run them as stakeholder programmes rather than research exercises: consortium partners, industry, academics and public bodies around one table, with the consumer voice built into the governance from day one.

Consortia Stakeholder management EU funding
See our projects
06

Events

Webinars, conferences and roundtables that put consumers, policy makers and industry around the same table. Convening is corporate affairs work done in the open: we host the conversation, set the agenda, and make sure the consumer interest is represented by name in rooms where it is usually only referred to.

Convening Agenda setting Thought leadership
Upcoming events
Talk first, litigate second

Escalation is a decision, never a reflex.

A complaint can end in a phone call with a company's leadership or in a collective action before a national court. Which one it becomes is a corporate affairs judgement: the market signal it sends, the precedent it sets and the number of consumers it reaches all weigh in before we file.

Qualified Entity & enforcement
1

Signal

A test result, survey finding or member complaint flags a problem worth acting on.

2

Evidence

We build the file: data, legal analysis, market scope across the six countries.

3

Dialogue

The company or regulator hears it from us first, privately, with a proposed fix.

4

Public position

If nothing moves, the position goes public — press, institutions, campaign.

5

Court

Our qualified entities file for injunctions or collective redress on consumers' behalf.

Who to contact

Talk to the corporate affairs team.

Institutions, companies, researchers and journalists all reach the same team. Early conversations are cheaper than late ones — for everybody.

Marco Pierani

Marco Pierani

Corporate Affairs & Public Relations Director

Institutional relations, positioning and press. Start here for anything on the record or anything involving the EU institutions.

marco.pierani@euroconsumers.org LinkedIn profile
Els Bruggeman

Els Bruggeman

Group Manager Advocacy, Enforcement & Communication

The positions themselves and the enforcement actions that follow: EU files, consultation responses, complaints and settlements.

els.bruggeman@euroconsumers.org LinkedIn profile

Not sure who to ask? Send it to the general enquiries desk and we will route it — advocacy, enforcement, projects or press — within one working day.

Contact page